Retail Interior Photography for Golden Goose
Client: Golden Goose Locations: Chadstone & Collins Street, Melbourne Scope: Retail & Interior Photography
A Look Inside the Golden Goose Melbourne Fit-Outs
This recent project with Golden Goose was a perfect example of the retail interior photography in Melbourne that I love. I was commissioned to capture the brand’s two newly updated stores—one in Chadstone Shopping Centre and the other on the iconic Collins Street.
The Creative Approach
The brief was about more than just documenting the architecture; it was about capturing the unique feeling of the Golden Goose brand. My goal as an interior photographer in Melbourne was to translate their blend of raw textures, sculptural forms, and heritage-meets-modern design into a series of moody, atmospheric images. Working with a mix of natural and controlled light, I focused on creating a consistent visual story that connected both distinct locations.
The Final Story
The final collection of images was delivered for both internal use and external marketing across their digital, print, and PR platforms. I’m proud that this project showcases how thoughtful interior photography can balance beautiful, aesthetic storytelling with the commercial needs of a luxury brand.
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