Ballantyne Butter x Chia Co — Recipe Photography Collaboration
This collaborative campaign between Ballantyne Butter and Chia Co brought together two health-focused brands to highlight Ballantyne’s new range of butters made with plant-based oils. The goal was to create fresh, appealing recipe imagery that aligned with both brands’ visual identities.
Across a set of 11 styled images, we photographed a range of wholesome, easy-to-make recipes including chicken and pesto zoodles, chia oat cookies, and a comforting apple crumble. These images were used across each brand’s website, as well as in both print and digital marketing materials.
The creative brief called for a light, clean aesthetic to reflect the freshness of the ingredients and the health-conscious positioning of the products. Most recipes were photographed with soft, natural light on pale backgrounds, with a few styled using darker tones to suit seasonal winter campaigns.
Styling by Lee Blaylock, whose thoughtful, minimal approach helped bring a cohesive look to the entire series.